To begin with, we cannot imagine an event without music, as the event would be empty and with much less value. As in all other moments of life, music helps and complements our feelings or actions. Music for events is in the same line of importance as other factors, such as space, decoration, concept, lighting, etc. are all indispensable. To achieve the objectives we have to study the audience, the moment, the agenda, the event spaces and the format.
6 key concepts to take into account when choosing the music for the event:
- The atmosphere of the event focuses on the mood of the audience.
- Each song or melody must match the moment of the event.
- Take into account: coffee breaks, welcome, pauses, farewells, etc., so that there are no temporary empty spaces.
- The right music for events helps us to capture the attention and achieve concentration and comfort of the audience.
- Choose ten or more songs or pieces that are in line with the brand image and identity.
- Indoors or outdoors events.